BDAS

CareerBuilder

CareerBuilder came to us with a need for a clear, contemporary way to explain This video focuses on one of CareerBuilder’s software services. Animation was chosen due to its direct method of clearly conveying a complicated message while incorporating an inviting, entertaining aesthetic. Keeping things simple (to the outside eye) we chose a 2D & 3D monochromatic style providing a wide range of communication techniques while keeping the video focused and on-brand. The intuitive design choices allow for strong understanding and retention of an otherwise complicated and intricate processes in an increasingly overwhelming industry.